• 正社員

学校法人ホライゾン学園

仕事内容

アピールポイント: Horizon Japan International School is a CIS and WASC-accredited IB continuum school offering the PYP, MYP, and DP. Our diverse and vibrant learning community is built around our core values of Community, Respect, and Understanding. We aim to develop internationally minded learners who are caring, resilient, and prepared to contribute positively to the world. As a school committed to inclusion, equity, and whole-child development, we seek educators who are passionate about language learning and fostering intercultural understanding.

求める人材: 1. Digital Marketing and Social Media Management * Manage and maintain the school's social media accounts, including Instagram, Facebook, and other relevant platforms. * Plan, create, and publish engaging content to promote the school and its activities. * Develop and maintain a social media content calendar. * Monitor social media engagement, respond to comments and inquiries, and maintain a positive online presence. * Identify opportunities to increase the school's online visibility and reach. * Monitor social media trends and recommend new approaches to improve engagement. 2. Website Management and Content Creation * Maintain and update the school's website to ensure information is accurate, relevant, and up to date. * Create and edit website content, including news, announcements, event information, and promotional materials. * Coordinate with relevant departments to collect information, photographs, and updates for publication. * Support improvements to the website's layout, content, usability, and search engine visibility (SEO). * Ensure consistent branding, messaging, and visual presentation across the school's digital platforms. 3. Marketing Materials, Communications and Brand Management * Design and prepare marketing materials, including brochures, flyers, posters, presentations, newsletters, and advertisements. * Ensure consistency in the school's branding, visual identity, and communication style. * Create promotional materials for school events, admissions campaigns, and other school activities. * Coordinate the production and distribution of printed and digital marketing materials. * Maintain and organize the school's marketing resources, photographs, videos, and other promotional assets. * Prepare and coordinate school announcements, newsletters (Herald), and other communications. * Prepare and distribute PTA communications and support PTA-related events and activities. * Coordinate and manage the production of the school yearbook and other school publications. * Create, design, order, and manage the inventory of school merchandise. 4. Photography, Video, and Content Production * Take photographs and videos of school activities, events, and daily school life for promotional purposes. * Edit photographs and videos for use on social media, the website, and other marketing channels. * Create engaging visual content that reflects the school's educational environment and community. * Coordinate with teachers and other staff to identify opportunities to capture school activities and achievements. 5. Admissions, External Marketing, and Student Recruitment Support * Work closely with the Admissions Team to support marketing initiatives aimed at attracting prospective students and families. * Develop promotional campaigns to increase awareness of the school and its educational programs. * Prepare marketing materials for school tours, open house days, information sessions, and admissions events. * Support the promotion of the school's academic programs, extracurricular activities, and other educational opportunities. * Identify opportunities to reach prospective families and strengthen the school's presence in the local and international communities. * Visit companies, organizations, and other potential partners to introduce and promote HJIS. * Build and maintain relationships with existing and new contacts, and explore opportunities for partnerships and collaboration. * Participate in education fairs, community events, and other promotional activities. * Plan and execute marketing for special events on weekend, such as ICF. 6. Marketing Planning and Performance Monitoring * Support the development and implementation of the school's marketing plans and promotional strategies. * Monitor the performance of marketing activities and digital platforms using relevant analytics tools. * Prepare basic reports on social media engagement, website traffic, and campaign performance. * Research marketing trends, competitor activities, and opportunities to improve the school's visibility. * Recommend improvements to marketing strategies based on performance data and audience engagement. 7. Other Duties * Perform other marketing and communications-related duties as required. * Undertake other duties as reasonably requested by the Head of School (HoS) and the Director of Admissions, Marketing and Student Affairs. Required and Preferred QualificationsEducation and Experience * Bachelor's degree or equivalent experience in Marketing, Communications, Media, Public Relations, Graphic Design, or a related field preferred. * Previous experience in marketing, digital marketing, social media management, or content creation is preferred. * Experience managing social media accounts and creating digital content is an advantage. * Experience with website management, graphic design, photography, or video editing is preferred. * Experience in education, international schools, or other multicultural environments is an advantage. Knowledge, Skills, and Attributes * Strong written and verbal communication skills in English. * Strong Japanese communication skills are desirable. * Excellent creative skills and an ability to develop engaging marketing content. * Good understanding of social media platforms and digital marketing practices. * Familiarity with graphic design and content creation tools such as Canva, Adobe Creative Suite, or similar software. * Basic knowledge of website management and content management systems is preferred. * Understanding of SEO, digital advertising, and online analytics is an advantage. * Strong organizational skills and attention to detail. * Ability to manage multiple projects and meet deadlines. * Photography and video editing skills are an advantage. * Ability to work independently while collaborating effectively with colleagues across different departments. * Proactive, flexible, and willing to take initiative. * High level of professionalism, creativity, reliability, and integrity.

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